theScore Bet is Now Live in Colorado

Colorado sports bettors have a brand new online sportsbook option starting today.

Toronto-based Score Media and Gaming Inc., parent company of theScore Bet, announced the launch on Wednesday, Sept. 2. It will become the twelfth sportsbook app available in Colorado.

“The passionate sports fans of Colorado are going to love theScore Bet and we’re thrilled to begin our multi-state rollout here, right in time for football season,” said John Levy, Founder and CEO of theScore. “The way we’ve uniquely fused media with gaming delivers a totally unrivaled product for fans, unlike anything else in market today. theScore is already the sports app of choice for a huge number of fans in Colorado, and we’re confident theScore Bet is going to quickly become their favorite sportsbook too.”

To mark the occasion, theScore is offering a few sign-up bonuses and perks for CO sports bettors (terms and conditions apply)

  • $100 free bet with your first bet placed
  • Up to $1,000 cash-back on bets over first 60 days

theScore promises fans an “immersive and holistic” mobile sports betting experience, including pre-game and in-play betting options spanning all major sports leagues and events. The app’s first US launch was in New Jersey in 2019, and the company’s next planned expansion will be in Indiana through a partnership with Penn National Gaming, pending regulatory approval.

Jacobs Entertainment Colorado Partnership

theScore Bet is partnered locally with Jacobs Entertainment Inc., owners of The Lodge Casino and The Gilpin Casino in Black Hawk.

According to a company spokesperson theScore’s partnership with Jacobs Entertainment is for online sports betting only, so it was not immediately known what the launch will mean for retail sportsbook at Jacobs properties.

Representatives for both casinos reached by phone Wednesday said although retail sportsbooks are indeed planned for both properties, there was no official timetable for when they might open.

About the Author

Chris Nesi

Chris Nesi is Managing Editor of Colorado Sharp. He’s been an editor and writer for more than a decade, with experience spanning newspapers, magazines, digital news, and commercial writing. His work can be found in publications including TechCrunch, Mental Floss and Huffington Post. Chris lives just outside of Denver and enjoys regular trips to Black Hawk. He bets the hard ways and always splits 8s.